Monday, April 11, 2011

The Power of the Tween!

“They cannot vote, drive yet or even owned credit cards, but they are especially prized since they spend the most money and marketers are obsessed with them. What they buy and what they get their parents to buy for them add up to the bottom line of products and brands”

Saturday, April 9, 2011

Why is Social Interaction Important For a Website

(I thought this article was interesting, especially since this is my first (attempt) at blogging)

The importance of social interaction can be seen in the recent times. This is evident with the surge in the number of web sites that make use of all these social interaction tools. Some of the most common Social Interactions used on the Web today are:
01. Polls:
Polls are used in places where an opinion would be needed from users on a particular topic.

A poll helps to generate instant interest amongst users. Imagine a news related website that displays different topics that hold interest for users. Users can then provide inputs on articles where such polls can be used effectively. This creates social interaction on the page and also keeps users on the page. Users tend to return to such sites since they can contribute their view point as against only reading content.

02. Discussions:
Allow users to discuss on a particular topic and get various view points on the topic.

A discussion on a website related to a topic on the site also acts as a great way to generate interest amongst users. For example, a product site can setup discussions about the product and get valuable inputs from their customers. Customers can discuss about how they use various features of the product and pros and cons of it. Various new ideas can emerge from such discussions which are helpful for the product.

03. Photo sharing:
Share interesting photographs for professional and personal reasons.

A website that includes photo sharing attracts young users rapidly. Imagine a photography website providing such an option for the registered users. Photography lovers will definitely use this opportunity to upload and share their photographs online. And also view what others’ are sharing.

04. Video sharing:
Video sharing is used by people to share videos of their choice and learn what others think about it.

A website that users this feature also opens up the option for users to interact online. A user who is interested in a particular topic can upload a video to invite ideas or opinions on the same. Video sharing is particularly useful for sharing interactive demos, guided tours of products, sharing a holiday experience etc.
05. Link sharing or Bookmarking:
Link sharing is mostly used to share important links with other users on particular topics.

This in articular saves lot of time for people sharing similar interests. When one browses the Internet, one may often come across many links for future use. A website that uses this feature ensures that many users visit the site. Those who are looking for information on a particular topic will find it easier to look up on links that are categorized.
06. Presentation sharing:
Presentation sharing makes it easy for users to share useful presentations and receive feedback.

Presentation sharing on a website enables professionals to meet at one place and share ideas. A person can even upload a presentation to invite ideas from others, which increases social interaction on a website.
Advantages of Social Interaction
The advantage of all these kind of web social interactions is that it creates a communication flow amongst users. Social interactions encourage collaborative thinking and help you find all your answers within a click of the mouse! With the help of social interaction, website owners gain valuable insight into the views of site visitors. However, the common situation that is seen in most web sites is that when a user tries to use any of the web social interactions, the focus is lost from the main page. These social interactions take the user away from the main page to perform the required activity. This causes the user to lose focus from what she/he was doing.

If a user is an active member of many websites which support these types of web social interaction, one has to maintain multiple IDs. For example, if a user is a member of a photo sharing site, bookmarking site, survey site, video sharing site etc, the user would have to maintain all these IDs to collaborate with his friends and colleagues.
Therefore, using social interactions to the maximum benefits is the prime concern for all web site owners.
It is only in such a situation, I am sure you must be wishing for a component that encompasses all this and much more. TeemingPod is then one such social interaction tool that provides the solution to all of the above problems. With TeemingPod on a web page, a user can share presentations, start a discussion, throw open new ideas and build upon it, bookmark links, etc. To add TeemingPod to a website, a user has to add a simple line of code! That surely is not an effort when you consider the number of activities possible with TeemingPod.
Create a place for users on your web page to interact with each other.

Monday, April 4, 2011

About Face

This is a link to a great website for girls and women! Per their website..."About-Face's mission is to equip women and girls with the tools to understand and resist harmful media messages that affect self esteem and body image. Enjoy!! I did!

http://www.about-face.org/

Saturday, April 2, 2011

Digital ILLiteracy???

So I am still working on trying to figure out this blog - I am truly amazed when I looked over peoples blogs in general. Some are so impressive! I am feeling very blah about my blog....Until tomorrow.......I will research some more....I obviously need it.

Friday, March 25, 2011

Omg and Lol make the dictionary?? OMG!

OMG! LOL! The venerable Oxford English Dictionary approves of the three-letter, Internet-inspired expressions you use for "Oh, my God!" and "Laughing out loud."

It is adding them to the authoritative reference book's latest online update.

You can now text the news to your BFF. That's "best friends forever."

All three expressions - and IMHO, or "in my humble opinion" - are among 900 new words included this week. Cracking the dictionary, however, is no easy task.

"The OED is quite cautious," said Graeme Diamond, OED's principal editor for new words.

Terms made popular online are only included among the dictionary's 300,000 entries when they have crossed over into everyday use, Diamond said.

Although the new abbreviations are associated with modern electronic communications, some are surprisingly old. The first confirmed use of OMG was in a 1917 letter by a British admiral.

"Things people think are new words normally have a longer history," Diamond said.

Editors publish updates to the online Oxford every three months.

The OED's Internet version was launched in 2000 and gets 2 million hits a month from subscribers. It may replace the mammoth 20-volume printed edition, last published in 1989.

The new update also includes:

_ "muffin top," "a protuberance of flesh above the waistband of a tight pair of trousers."

_ wag, "wives and girlfriends." It was first used in 2002 to describe the female partners of members of the England soccer team. Now it denotes the glamorous and extravagant female partners of male celebrities.

"By our standards, wag is a real rocket of a word," Diamond said. "To go from being coined in 2002 to being included in 2011 is quite unusual."

_ "heart" as a verb, a casual equivalent of "to love" that is represented with a symbol, as seen on millions of souvenirs proclaiming "I (heart) New York."

It may be the first English usage to come from T-shirts and bumper stickers. "At some point, people started to vocalize what the symbol was rather than what the symbol stood for," said Fiona McPherson, another editor. "People now talk about hearting things left, right and center."

Well, the latest update hearts the Road Runner cartoon character. The word "meep" - a short high-pitched sound - made the cut.

There are other new terms from the online world, including ego-surfing (the practice of searching for your own name on the Internet) and dot-bomb (a failed Internet company).

Diamond said the Internet has revolutionized the way lexicographers work, giving them a huge amount of new evidence of word use.

Which brings us to another new online-inspired word: TMI, "too much information."